Corporate Blog Management

Implementing a corporate blog (weBLOG) on your website is an effective business online marketing and promotion tool to attract more visitors to your website, and to encourage visitors to return to your site regularly.

Blogs started out as simple online public diaries, but they have now grown to become a powerful online marketing and advertising tool for your business website. You could include a regularly-updated blog on your website to keep site visitors informed of new developments in your company, new product or service offering, or simply interesting items of information about your business or marketplace. This will have the effect of keeping people on your website longer, getting people to visit your website more often.

A business website blog helps communicate your professional reputation and leadership in the marketplace. Blogs will help maintain your business credibility, and a blog serves as a direct two-way interaction channel which helps you to receive comments and feedback on the content of your internet blog postings.

Design Junction can help you define your corporate blogging requirement, as part of our overall Social Media Marketing plan for your business website. We can set up your corporate Blog, customise it to match your corporate brand, and write articles and blurbs to post on the Blog. Additionally, the Blog will be promoted on Blog Search Engines such as Technorati and BlogScope.

In addition to attracting visitors in its own right, a frequently updated and well written blog can contribute to your search engine position and ranking on Google. Every month our professional blog editors will construct a post blog items such as news related to your industry, an internal press release, or a discussion on an area in which your organisation has seo expertise.

Design Junction can provide all these facilities on your website on an on-going basis, with the minimum of input or effort being required on your part.

A summary of our corporate blogging service is as follows:-

- install a corporate blog on your website
- customise the blog to blend with your website design
- create three industry-related blog posts or press releases each month (approx 150 words)
- copywriting service by professional, dedicated and qualified copywriters
- search engine optimised copywriting to increase traffic to your website
- increase brand awareness and set yourself up as the market leader

Contact Design Junction to discuss your corporate blogging requirements in more detail, either as a stand-alone service, or as part of a coordinated Search Engine Optimisation and Social Media Marketing strategy.

 

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